Tatiana Zagornaya, Noviy Zir Managing Director, says that "eye surgery is a high-tech medical industry that consistently implements advanced methods. Today the opportunity to improve sight and quality of life is available to patients that medicine was unable to help yesterday. It is crucial to offer people unbiased information about new treatment opportunities in the context of dynamically changing science and regular upgrades to equipment".
Tatiana Ostrogliad, CEO of Ostrogliad PR, says that "according to different estimates, a fourth or even a third of the Ukrainian population has vision problems. This issue is especially critical among schoolchildren. This is why, as part of long-term PR services offered to Noviy Zir network of clinics, we plan a number of events and activities to make the wider public aware of the high level of development achieved by Ukrainian private ophthalmologic practice. Today it takes only a 15-minute pain-free surgery to remove any sight disorders that used to be hard to cure. Children's therapeutic ophthalmology helps prevent infants' eye diseases from the first days of their lives. We are pleased to represent Noviy Zir clinic as its specialists are world-famous and more experienced in Ukraine, with over 100,000 patients and over 63,000 successful surgeries".
Tatiana Raida, Coordinator of Ostrogliad PR media projects, says that "as part of its PR services, the Agency makes sure the clinic network's operations are actively covered by the press, Internet media and social media, supports educational courses for doctors from other clinics, organises special events primarily intended to streamline a flow of reliable information from the clinic's eye surgeons to prospects".
